Thursday, May 07, 2009

Everything's Coming up COLOR!

Color is one of the most important concepts to selecting, buying, and presenting merchandise.

And thanks for one of the content leads in NACS' recent online course, In-store Marketing, we've found a fun and powerful way to experiment with color via a new web site:

At you can:

- Choose a preferred color using the color picker
- View a 6-color matching palette (a "blend") that is automatically calculated
- Switch to to Direct Edit mode to tweak or edit individual colors of your blend
- Save "blends" for future use on your computer (uses cookies)
- E-mail "blends"

Enjoy this cool online tool!

The Retail Muse

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